
Data protection declaration and information for data subjects in accordance with Article 13 and Article 14 of the EU General Data Protection Regulation.
根据欧盟通用数据保护条例第13条和第14条,数据主体的数据保护声明和信息。
Details of the controller 控制方详细信息
Company 公司: M&M Software GmbH
Legal representative 法定代表人: Christian Gnädig, Thomas Gaus
Address 地址: Industriestr. 5, 78112 St. Georgen
Contact details data protection officer 数据保护负责人联系方式: privacy@mm-software.com
Data concerned: Personal data is only collected if you provide it to us voluntarily. No other personal data is collected. Any processing of your personal data that goes beyond the scope of the statutory permissions will only take place on the basis of your express consent.
有关资料:我们只会在你自愿向我们提供个人资料的情况下收集你的资料。我们不会收集其他个人资料。任何超出法定许可范围的个人数据处理将仅在您明确同意的基础上进行。
Purpose of processing: Performance of the contract
处理目的:履行合同
Categories of recipients: Public authorities in the event of overriding legal provisions. External service providers or other contractors. Other external bodies if the data subject has given their consent or a transfer is permitted for reasons of overriding interest.
受助人类别:在违反法律规定的情况下的公共当局。外部服务提供商或其他承包商。其他外部机构,如果数据主体已表示同意或出于压倒一切的利益原因允许转让。
Third country transfers: Processors outside the European Union may also be used in the context of contract performance.
第三国转移:欧盟以外的加工者也可用于合同履行。
Duration of data storage: The duration of data storage depends on the statutory retention obligations and is generally 10 years.
数据存储期限:数据存储期限取决于法定保留义务,一般为10年。
In general, it is not necessary for you to provide personal data in order to visit our website. Technically, however, we temporarily store the connection data of the requesting computer, the web pages you visit, the date and duration of the visit, the identification data of the browser and operating system type used, and the website from which you visit us.
一般情况下,您无需提供个人资料即可访问我们的网站。但是,从技术上讲,我们暂时存储请求计算机的连接数据、您访问的网页、访问的日期和持续时间、所使用的浏览器和操作系统类型的识别数据,以及您访问我们的网站。
If the programming of our website causes your browser to load data from servers operated by third parties, we ourselves are not involved in these data transfers.
如果我们网站的编程导致您的浏览器从第三方操作的服务器加载数据,我们自己不参与这些数据传输。
Personal data is only collected if you provide it to us yourself using one of our forms on the website. The transmission of data is encrypted.
个人资料仅在您使用我们网站上的表格向我们提供时才会被收集。数据传输是加密的。
a. Newsletter 通讯
When registering for our newsletter, you provide us with your name, your e-mail address and optionally other details. This data is used exclusively to send you our newsletter and to optimize our email offering.
在注册我们的时事通讯时,您向我们提供您的姓名、电子邮件地址和其他可选的详细信息。此数据仅用于向您发送我们的时事通讯并优化我们的电子邮件服务。
To send our newsletter, we use the cloud service Microsoft Dynamics 365 Customer Insights - Journeys, operated by Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland.
为了发送我们的时事通讯,我们使用云服务Microsoft Dynamics 365 Customer Insights - Journeys,该服务由微软爱尔兰运营有限公司运营,位于爱尔兰都柏林18号利奥帕德斯敦南县商业园区One Microsoft Place。
The data processing takes place on the basis of your consent (Art. 6 para. 1 a GDPR). Microsoft processes personal data on our behalf (order processing pursuant to Art. 28 GDPR). Data may be transferred to servers in third countries (in particular the USA). This transfer takes place on the basis of the standard contractual clauses of the EU Commission and the EU-US Data Privacy Framework.
数据处理是在您同意的基础上进行的(第6条第1款 a GDPR)。微软代表我们处理个人数据(根据GDPR第28条进行订单处理)。数据可能被传输到第三国(特别是美国)的服务器。这种转移是根据欧盟委员会和欧盟-美国数据隐私框架的标准合同条款进行的。
We use the double opt-in procedure to ensure that the recipient actually wishes to receive our newsletter. Registrations are logged in order to provide proof of consent. Click tracking also takes place in our newsletters, in which the following data is recorded: Opening rate of the email, which link was clicked.
我们使用双重选择程序,以确保收件人确实希望收到我们的通讯。注册记录是为了提供同意的证明。点击跟踪也发生在我们的通讯中,其中记录了以下数据:电子邮件的打开率,哪个链接被点击。
You can revoke your consent at any time with effect for the future, for example via the unsubscribe link in the newsletter or by sending an email to privacy@mm-software.com.
您可以随时撤销您的许可,以便将来生效,例如通过新闻通讯中的退订链接或通过发送电子邮件到privacy@mm-software.com。
We also use your e-mail address, which we receive in connection with the sale of a product or service, exclusively for direct advertising in the form of our newsletter for our own similar goods or services, such as those ordered by you, provided you have not objected to this use. You can object to the use of your e-mail address at any time without incurring any costs other than the transmission costs according to the basic rates. You can exercise your objection (and thus unsubscribe from our newsletter) by sending a message to the above e-mail address (privacy@mm-software.com).
对于与产品或服务销售有关的您的电子邮件地址,我们收到后还将专门用于我们自己的类似商品或服务(例如您订购的商品或服务)的通讯形式的直接广告,前提是您没有提出反对。您可以随时向我们提出反对使用您的电子邮件地址,而不会产生根据基本费率的传输费用以外的任何费用。您可以通过向上述电子邮件地址(privacy@mm-software.com)发送邮件来表达您的反对意见(从而取消订阅我们的通讯)。
b. Contact form 联系表格
When using the contact form, you provide us with your name, your e-mail address and optionally other data. We will only use this information to process your request. Data processing takes place via Microsoft Dynamics 365 Marketing (see section a. Newsletter for details on the service provider). You can object to this at any time by sending us a corresponding message. This is how you object to the use of your data for this purpose.
在使用联系表格时,您向我们提供您的姓名、电子邮件地址和可选的其他数据。我们只会使用这些信息来处理您的请求。数据处理通过Microsoft Dynamics 365 Marketing进行(有关服务提供商的详细信息,请参阅a.通讯)。您可以随时通过向我们发送相应的信息来表示反对。这是您反对将您的数据用于此目的的方式。
c. Download registrations 下载注册
When registering for downloads, you provide us with your e-mail address and optionally other data. We use this information to send you one-off download links. At the same time, you also register to receive our newsletter. Data processing takes place via Microsoft Dynamics 365 Marketing (see section a. Newsletter for details on the service provider). You can object to this at any time by sending us a corresponding message. This is how you object to the use of your data for this purpose.
注册下载时,您向我们提供您的电子邮件地址和可选的其他数据。我们使用这些信息向您发送一次性下载链接。同时,您也可以注册接收我们的时事通讯。数据处理通过Microsoft Dynamics 365 Marketing进行(有关服务提供商的详细信息,请参阅a.通讯)。您可以随时通过向我们发送相应的信息来表示反对。这是您反对将您的数据用于此目的的方式。
d. Event registrations 活动注册
When registering for events, you provide us with your first name, surname, company, telephone number, email address and optionally other data. We use this information to process your event registration. You also register to receive our newsletter at the same time. Data processing takes place via Microsoft Dynamics 365 Marketing (see section a. Newsletter for details on the service provider). You can object to this at any time by sending us a corresponding message. This is how you object to the use of your data for this purpose.
在注册活动时,您向我们提供您的名字、姓氏、公司、电话号码、电子邮件地址和可选的其他数据。我们使用这些信息来处理您的活动注册。您还可以同时注册接收我们的时事通讯。数据处理通过Microsoft Dynamics 365 Marketing进行(有关服务提供商的详细信息,请参阅a.通讯)。您可以随时通过向我们发送相应的信息来表示反对。这是您反对将您的数据用于此目的的方式。
When you visit our website, we receive your full IP address from your IT system. Only with this IP address can we transmit the data of our website to you so that the website can be displayed to you (Art. 6 para. 1 b), f) GDPR). In addition to the processing for the transmission of the retrieved data, the full IP address is only stored for two (2) days and then deleted or anonymized in order to be able to initiate defensive measures in the event of attacks on our IT, e.g. blocking of IP addresses, and, if necessary, criminal prosecution (Art. 6 para. 1 f) GDPR).
当您访问我们的网站时,我们会从您的IT系统收到您的完整IP地址。只有使用此IP地址,我们才能将我们网站的数据传输给您,以便向您显示网站(第6条第1款 b), f) GDPR)。除了处理所检索数据的传输外,完整的IP地址仅存储两(2)天,然后删除或匿名化,以便在我们的IT受到攻击时能够启动防御措施,例如封锁IP地址,并在必要时进行刑事起诉(第6条第1款 1f) GDPR)。
We store the date and time of the page view and the page from which you accessed our website. We do not store any other personal data unless you log in.
我们会保存网页浏览的日期和时间,以及您访问我们网站的页面。除非您登入,否则我们不会储存任何其他个人资料。
If the programming of our website causes your browser to load data from servers operated by third parties, we ourselves are not involved in these data transfers. Our third-party providers have asked us to inform you as follows:
如果我们网站的编程导致您的浏览器从第三方操作的服务器加载数据,我们自己不参与这些数据传输。我们的第三方供应商要求我们通知您如下:
a. Google Conversion Tracking 谷歌转换跟踪
As an AdWords customer, we also use "Google Conversion Tracking", an analysis service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google"). Google Adwords places a cookie on your computer ("conversion cookie") if you have reached our website via a Google ad. These cookies lose their validity after 30 days and are not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, we and Google can recognize that someone clicked on the ad and was redirected to our website. Each AdWords customer receives a different cookie. Cookies cannot therefore be used to identify you or your path on the Internet on different websites. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. We thus receive usage statistics about those users who reach our website via a Google ad and can thus understand which of our ads are successful and how well they matched your search topic (Art. 6 para. 1 f) GDPR).
作为AdWords客户,我们也使用谷歌爱尔兰有限公司(Gordon House, Barrow Street, Dublin 4, Ireland;“谷歌”)的分析服务“谷歌Conversion Tracking”。如果您通过谷歌广告访问我们的网站,Adwords会在您的计算机上放置一个cookie(“转换cookie”)。这些cookie在30天后失效,不用于个人身份识别。如果您访问我们网站的某些页面,而cookie尚未过期,我们和谷歌可以识别出有人点击了广告并被重定向到我们的网站。每个AdWords客户收到一个不同的cookie。因此,cookie不能用于识别您或您在不同网站上的互联网路径。使用转换cookie收集的信息用于为选择跟踪转换的AdWords客户生成转换统计数据。因此,我们会收到有关通过b谷歌广告访问我们网站的用户的使用统计数据,从而了解我们的哪些广告是成功的,以及它们与您的搜索主题的匹配程度(第6条第2款 1f) GDPR)。
As an AdWords customer, we learn the total number of users who clicked on our ad and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. If you do not wish to participate in the tracking process, you can refuse the setting of a cookie required for this - for example, by setting your browser to generally deactivate the automatic setting of cookies. You have the right to object and can prevent the installation of cookies for Google AdWords (under the domain "googleadservices.com") by making a setting in your browser so that cookies from the domain "googleadservices.com" are blocked. You can find details on this in your browser help. You can find the corresponding cookie names in our cookie policy.
作为AdWords的客户,我们了解点击我们的广告并被重定向到带有转换跟踪标签的页面的用户总数。但是,我们不会收到任何可用于识别用户个人身份的信息。如果您不希望参与跟踪过程,您可以拒绝为此设置所需的cookie -例如,通过将您的浏览器设置为一般禁用自动设置cookie。您有权反对并可以通过在您的浏览器中进行设置,使来自“googleadservices.com”域的cookie被阻止,从而阻止谷歌AdWords(在“googleadservices.com”域下)的cookie安装。您可以在浏览器帮助中找到详细信息。您可以在我们的cookie政策中找到相应的cookie名称。
You can find Google's privacy policy here: https://www.google.com/intl/de/policies/privacy/.
您可以在这里找到谷歌的隐私政策:https://www.google.com/intl/de/policies/privacy/。
b. Google Tag Manager 谷歌标签管理器
This website uses the "Google Tag Manager". Google Tag Manager is a solution from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") that allows website tags to be managed via a central interface. Google Tag Manager itself does not set any cookies and does not collect any personal data. It serves exclusively as a technical management platform that loads and triggers other tracking tools (e.g. Google Analytics). These implemented tools may in turn collect data and are subject to the respective data protection regulations and, if applicable, your consent. If you have deactivated cookies at domain or cookie level, this deactivation remains in place for all tracking tags implemented via Google Tag Manager.
本网站使用“谷歌标签管理器”。谷歌标签管理器是谷歌爱尔兰有限公司(Gordon House, Barrow Street, Dublin 4, Ireland;“谷歌”)的解决方案,它允许通过中央界面管理网站标签。谷歌标签管理器本身不设置任何cookie,也不收集任何个人数据。它专门作为一个技术管理平台,加载和触发其他跟踪工具(例如谷歌分析)。这些实施的工具可能反过来收集数据,并受各自的数据保护法规的约束,并在适用的情况下征得您的同意。如果您在域或cookie级别禁用了cookie,则通过谷歌标签管理器实现的所有跟踪标签都将禁用此功能。
c. LinkedIn Analytics and LinkedIn Ads 领英数据分析及广告
Our website uses the "LinkedIn Insight Tag" marketing function of LinkedIn Ireland Unlimited Company (Wilton Place, Dublin 2, Ireland; "LinkedIn"). Each time one of our pages containing LinkedIn functions is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited our website with your IP address. The active program function (JavaScript) is used to understand the actions of visitors to our website in anonymized form, to measure the effectiveness of advertising and to present interest-based advertisements ("LinkedIn Ads") when visiting the LinkedIn social network and other websites. For this purpose, the LinkedIn Insight tag is integrated on our website, which establishes a connection to the LinkedIn server if you visit our website and are logged into your LinkedIn account at the same time. The assignment attempts to work across devices, so that it is also evaluated how visitors behave across devices. The basis for use is Art. 6 para. 1 f) GDPR.
我们的网站使用LinkedIn Ireland Unlimited Company (Wilton Place, Dublin 2, Ireland;“LinkedIn”)的“LinkedIn Insight Tag”营销功能。每次访问包含LinkedIn功能的页面时,就会建立与LinkedIn服务器的连接。LinkedIn会被告知您使用您的IP地址访问了我们的网站。活动程序功能(JavaScript)用于以匿名形式了解访问者访问我们网站的行为,衡量广告的有效性,并在访问LinkedIn社交网络和其他网站时呈现基于兴趣的广告(“领英广告”)。为此目的,LinkedIn Insight标签集成在我们的网站上,如果您访问我们的网站并同时登录您的LinkedIn帐户,该标签将与LinkedIn服务器建立连接。分配尝试跨设备工作,因此还评估了访问者在不同设备上的行为。使用依据为第6条第1款 1f) GDPR。
We also have a profile on the social network LinkedIn itself. Our social media presence and our LinkedIn profile are intended to ensure the broadest possible presence on the internet. When you visit our LinkedIn profile, LinkedIn can generally analyze your user behavior.
我们在社交网站领英上也有个人资料。我们的社交媒体形象和LinkedIn简介旨在确保在互联网上尽可能广泛的存在。当您访问我们的领英个人资料时,领英通常可以分析您的用户行为。
We use "LinkedIn Lead Ads" in the context of customer acquisition. These are advertisements on LinkedIn in which LinkedIn uses forms to generate leads and functions and content of the LinkedIn service can be integrated. In such advertising, defined information is requested in accordance with our current campaign or other measures. If you have a LinkedIn account, the corresponding advertising campaign can be pre-filled with the information you have shared with LinkedIn.
我们在获取客户的过程中使用“LinkedIn Lead Ads”。这些是领英上的广告,其中领英使用表单来生成线索,并且可以整合领英服务的功能和内容。在此类广告中,根据我们当前的活动或其他措施要求提供定义信息。如果你有领英账户,相应的广告活动可以预先填充你在领英上分享的信息。
With LinkedIn Lead Ads, for example, we offer you a function with which you can provide us with user information via your LinkedIn account. We use this functionality to address you in a target group-oriented manner. Our legitimate interest in the use of LinkedIn Lead Ads is for marketing purposes in the context of initiating business. The legal basis for this is Art. 6 para. 1 f) GDPR.
例如,使用LinkedIn Lead Ads,我们为您提供一个功能,您可以通过您的领英帐户向我们提供用户信息。我们使用此功能以目标群体为导向的方式与您联系。我们使用领英领先广告的合法权益是出于启动业务的营销目的。这方面的法律依据是第6条第1款 1f) GDPR。
If you are logged into your LinkedIn account and visit our LinkedIn profile, LinkedIn can assign this visit to your user account. The same applies to advertising on LinkedIn via LinkedIn Lead Ads. However, your personal data may also be collected if you are not logged in or do not have a LinkedIn account. In this case, data may be collected, for example, via cookies that are stored on your device or by recording your IP address.
如果您登录到您的领英帐户并访问我们的领英个人资料,领英可以将此访问分配给您的用户帐户。这同样适用于通过LinkedIn Lead Ads在领英上投放广告。但是,如果您未登录或没有领英帐户,您的个人数据也可能被收集。在这种情况下,可能会收集数据,例如,通过存储在您设备上的cookie或通过记录您的IP地址。
With the help of the data collected in this way, LinkedIn can create user profiles in which your preferences and interests are stored. In this way, interest-based advertising can be displayed to you inside and outside the respective social media presence. If you have a LinkedIn account, interest-based advertising can be displayed on all devices on which you are logged in or have been logged in.
通过这种方式收集的数据,领英可以创建用户档案,其中存储了您的偏好和兴趣。通过这种方式,基于兴趣的广告可以在各自的社交媒体存在内部和外部显示给您。如果你有领英账户,基于兴趣的广告可以在你登录或已登录的所有设备上显示。
In LinkedIn's privacy policy at www.linkedin.com/legal/privacy-policy you will find further information on data collection and use as well as the options and rights to protect your privacy. If you are logged in to LinkedIn, you can deactivate data collection at any time by clicking on the following link: www.linkedin.com/psettings/enhanced-advertising.
在领英的隐私政策www.linkedin.com/legal/privacy-policy中,您可以找到有关数据收集和使用以及保护您隐私的选项和权利的进一步信息。如果您已登录领英n,您可以随时通过点击以下链接禁用数据收集:www.linkedin.com/psettings/enhanced-advertising。
Please click this link to prevent LinkedIn from collecting data on our website in the future (the opt-out only works in this browser and only for this domain) and to exercise your right to object. An opt-out cookie will be stored on your device. If you delete your cookies in this browser, you must click this link again.
请点击此链接,以防止领英将来在我们的网站上收集数据(选择退出仅适用于此浏览器且仅适用于此域名),并行使您的反对权利。选择退出cookie将存储在您的设备上。如果您在此浏览器中删除了cookie,您必须再次单击此链接。
e. Google Analytics 谷歌分析
This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
本网站使用web分析服务谷歌Analytics的功能。提供商为谷歌Ireland Limited(“谷歌”),地址为Gordon House, Barrow Street, Dublin 4, Ireland。
Google Analytics enables the website operator to analyze the behavior of website visitors. In doing so, the website operator receives various usage data, such as page views, length of visit, operating systems used and origin of the user. This data is summarized in a user ID and assigned to the respective end device of the website visitor.
谷歌分析使网站运营商能够分析网站访问者的行为。在此过程中,网站运营商会收到各种使用数据,例如页面浏览量、访问时长、使用的操作系统和用户来源。这些数据汇总在用户ID中,并分配给网站访问者的各自终端设备。
We can also use Google Analytics to record your mouse and scroll movements and clicks, among other things. Google Analytics also uses various modeling approaches to supplement the collected data records and uses machine learning technologies for data analysis.
我们还可以使用谷歌分析来记录你的鼠标和滚动运动和点击,以及其他事情。谷歌分析还使用各种建模方法来补充收集的数据记录,并使用机器学习技术进行数据分析。
Google Analytics uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is generally transmitted to a Google server in the USA and stored there.
谷歌分析使用能够识别用户以分析用户行为的技术(例如cookies或设备指纹)。谷歌收集的有关使用本网站的信息通常会传输到位于美国的谷歌服务器并存储在那里。
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. Consent can be revoked at any time. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://privacy.google.com/businesses/controllerterms/mccs/
根据第6条第1款的规定,您同意使用本服务。第6条第1款 lit. a GDPR和§25. 1 TTDSG。同意可以随时撤销。数据传输到美国是基于欧盟委员会的标准合同条款。你可以在这里找到详细信息:https://privacy.google.com/businesses/controllerterms/mccs/
The company is certified in accordance with the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information from the provider can be found here.
公司通过了“欧盟-美国数据隐私框架”(DPF)认证。DPF是欧盟和美国之间的一项协议,旨在确保在美国进行数据处理时符合欧洲数据保护标准。根据DPF认证的每家公司都承诺遵守这些数据保护标准。可以在这里找到来自提供商的更多信息。
IP anonymization: Google Analytics IP anonymization is activated. This means that your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
IP匿名化:谷歌分析开启IP匿名化功能。这意味着在传输到美国之前,您的IP地址将在欧盟成员国或欧洲经济区协议的其他签署国被谷歌截断。只有在特殊情况下,完整的IP地址才会传输到美国的谷歌服务器并在那里截断。b谷歌将代表本网站的运营商使用这些信息,以评估您对本网站的使用情况,编写网站活动报告,并向网站运营商提供与网站活动和互联网使用有关的其他服务。作为谷歌分析的一部分,您的浏览器传输的IP地址不会与其他谷歌数据合并。
Browser plugin: You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de. You can find more information on how Google Analytics handles user data in Google's privacy policy.
浏览器插件: 您可以通过下载并安装以下链接提供的浏览器插件来防止谷歌收集和处理您的数据:https://tools.google.com/dlpage/gaoptout?hl=de。您可以在谷歌的隐私政策中找到有关谷歌Analytics如何处理用户数据的更多信息。件来阻止谷歌收集和处理您的数据:https://tools.google.com/dlpage/gaoptout?hl=en。有关谷歌分析如何处理用户数据的更多信息,请参阅谷歌的隐私声明。
Order processing: We have concluded an order processing contract with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
订单处理: 我们与谷歌签订了订单处理合同,在使用谷歌Analytics时全面执行德国数据保护当局的严格要求。
f. Ahrefs
We use the Ahrefs tool (Ahrefs Pte. Ltd., 16 Raffles Quay #33-03 Hong Leong Building, Singapore 048581) to analyze our website for marketing purposes.
我们使用Ahrefs工具(Ahrefs Pte. Ltd., 16 Raffles Quay #33-03 Hong Leong Building, Singapore 048581)来分析我们的网站以进行营销。
This automatically collects data such as IP address, browser information (type, version), device information, date and time of access, referrer URL, access status/HTTP status code, amount of data transferred, pages visited and duration, as well as cookie data (e.g., cookie ID, device ID), provided that your browser loads scripts from Ahrefs servers.
如果您的浏览器从Ahrefs服务器加载脚本,则会自动收集IP地址、浏览器信息(类型、版本)、设备信息、访问日期和时间、引用者URL、访问状态/HTTP状态代码、传输的数据量、访问的页面和持续时间,以及cookie数据(例如cookie ID、设备ID)等数据。
The purpose is to provide and improve website analysis functions and for marketing purposes such as creating reports and optimizing our online presence (Art. 6 (1) (f) GDPR – legitimate interest in effective website optimization).
目的是提供和改进网站分析功能,以及用于营销目的,例如创建报告和优化我们的在线状态(第6条(1) (f) GDPR——有效网站优化的合法权益)。
This website uses cookies. We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services.
本网站使用cookie。我们使用cookie来个性化内容和广告,提供社交媒体功能并分析我们的流量。我们还与我们的社交媒体、广告和分析合作伙伴共享您使用我们网站的信息,这些合作伙伴可能会将这些信息与您提供给他们的其他信息或他们从您使用其服务中收集的其他信息结合起来。
Cookies are small text files that can be used by websites to make a user's experience more efficient.
cookie是一种小的文本文件,可以被网站用来提高用户的体验效率。
The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.
法律规定,我们可以在您的设备上存储cookie,如果它们对于本网站的运行是绝对必要的。对于所有其他类型的cookie,我们需要您的许可。
This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.
本网站使用不同类型的cookies。有些cookie是由出现在我们页面上的第三方服务放置的。
You can at any time change or withdraw your consent from the Cookie Declaration on our website.
您可以随时在我们的网站上更改或撤回您对Cookie声明的许可。
Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy.
在我们的隐私政策中了解更多关于我们是谁、您如何联系我们以及我们如何处理个人数据的信息。
Please state your consent ID and date when you contact us regarding your consent.
请在您就您的同意与我们联系时注明您的许可ID和日期。
Your consent applies to the following domains: www.mm-software.com
您的许可适用于以下域名:www.mm-software.com
Your current state 您的当前状态: Allow all 允许所有
Your consent ID 您的当前ID: yqreMLZi/q2o3NjWiJ2KKPrYVJBre9Ug8NPLvSY3gqvxTpWnq8Pcug==
Consent date 当前日期: Tuesday, July 1, 2025 at 09:57:12 AM GMT+8
Change your consent 变更您的许可 | Withdraw your consent 撤销您的许可
Cookie declaration last updated on 声明最终更新日期为 2/12/26 by Cookiebot:
a. Specific information on the extranet 外联网的具体信息
When registering for the M&M Extranet, you provide us with your first name, surname, company, company address, e-mail address and optionally other data. We use this information to create your user account. The data you enter during registration will remain with us until the user account is deleted. You can request deletion at any time by sending us a corresponding message. Your account will then be deleted accordingly. Furthermore, login times, page views and file downloads on the extranet are automatically logged for security purposes.
在注册M&M公司外联网时,您向我们提供您的名字、姓氏、公司、公司地址、电子邮件地址和可选的其他数据。我们使用这些信息来创建您的用户帐户。您在注册时输入的数据将一直保存到用户帐户被删除为止。您可以随时通过向我们发送相应的消息来要求删除。您的帐户将被相应删除。此外,出于安全目的,登录时间、页面浏览量和外联网上的文件下载都会自动记录。
Data concerned 有关资料: Contact details 联络信息
Purpose of processing 处理目的: Provision of the user account 提供用户账号
Categories of recipients 接收人类别:
b. Specific information on the application process 申请过程的具体信息
Data concerned 有关资料: Application details such as name, address, telephone number, e-mail address and other contact information, CV with professional and educational background, certificates, qualifications, salary expectations and other information that would like to be provided. 申请人的姓名、地址、电话号码、电子邮件地址等联系方式、专业和教育背景的简历、证书、资格、期望薪资及其他需要提供的信息。
Purpose of processing 处理目的: Carrying out the application process 执行申请程序
Categories of recipients 接收人类别:
Third country transfers 第三国转移: none 无
Duration of data storage 数据存储期限: Application data is generally deleted within six months of notification of the decision, unless consent has been given for longer data storage in the context of inclusion in the applicant pool. Data from the applicant pool will be deleted after one year. 申请数据通常在通知决定后六个月内删除,除非在纳入申请人池的情况下同意延长数据存储时间。申请人池中的数据将在一年后被删除。
c. Specific information on the processing of customer data/prospect data 客户数据/潜在客户数据处理的具体信息
Data concerned 有关资料: Data provided for the performance of the contract; any additional data for processing on the basis of your express consent. 为履行合同提供的资料;在您明确同意的基础上进行处理的任何附加数据。
Purpose of processing 处理目的: Contract execution, including offers, orders, sales and invoicing, quality assurance. 合同执行,包括报价、订单、销售和发票、质量保证。
Categories of recipients 接收人类别:
Third country transfers 第三国转移: Processors outside the European Union may also be used in the context of contract performance. 欧盟以外的加工者也可用于合同履行。
Duration of data storage 数据存储期限: The duration of data storage depends on the statutory retention obligations and is generally 10 years. 数据存储的期限取决于法定保留义务,一般为10年。
Our customer management and communication processes are carried out via Microsoft Dynamics 365, which is provided by Microsoft Ireland Operations Limited. Data processing is carried out on the basis of Art. 6 para. 1 b GDPR (contract fulfillment) and, if applicable, Art. 6 para. 1 f GDPR (legitimate interest in efficient customer communication).
我们的客户管理和沟通流程是通过微软爱尔兰运营有限公司提供的Microsoft Dynamics 365进行的。数据处理是根据第6条第1款 b GDPR(合同履行)和(如适用)第6条第1款 f GDPR(有效客户沟通的合法权益)。
d. Specific information on the processing of supplier data 供应商数据处理的具体信息
Data concerned 有关资料: Data provided for the performance of the contract; any additional data for processing on the basis of your express consent. 为履行合同提供的资料;在您明确同意的基础上进行处理的任何附加数据。
Purpose of processing 处理目的: Contract performance, including inquiries, purchasing, quality assurance. 合同履行,包括询价、采购、质量保证。
Categories of recipients 接收人类别:
Third country transfers 第三国转移: Processors outside the European Union may also be used in the context of contract performance. 欧盟以外的加工者也可用于合同履行。
Duration of data storage 数据存储期限: The duration of data storage depends on the statutory retention obligations and is generally 10 years. 数据存储的期限取决于法定保留义务,一般为10年。
e. Specific information on data processing by social networks 社交网络处理数据的具体信息
We maintain publicly accessible profiles in social networks.
我们在社交网络中维护可公开访问的个人资料。
Social networks such as Facebook can generally analyze your user behavior comprehensively when you visit their website or a website with integrated social media content (e.g. Like buttons or advertising banners). Visiting our social media presences triggers numerous data protection-relevant processing operations. In detail:
当你访问Facebook等社交网络网站或整合了社交媒体内容的网站(如点赞按钮或广告横幅)时,Facebook等社交网络通常可以全面分析你的用户行为。访问我们的社交媒体会触发许多与数据保护相关的处理操作。详细:
If you are logged into your social media account and visit our social media presence, the operator of the social media portal can assign this visit to your user account. However, your personal data may also be collected if you are not logged in or do not have an account with the respective social media portal. In this case, this data is collected, for example, via cookies that are stored on your device or by recording your IP address.
如果您登录到您的社交媒体帐户并访问我们的社交媒体,社交媒体门户网站的运营商可以将此访问分配给您的用户帐户。但是,如果您没有登录或没有相应社交媒体门户网站的帐户,您的个人数据也可能被收集。在这种情况下,这些数据是通过存储在您设备上的cookie或通过记录您的IP地址收集的。
With the help of the data collected in this way, the operators of the social media portals can create user profiles in which your preferences and interests are stored. In this way, interest-based advertising can be displayed to you inside and outside the respective social media presence. If you have an account with the respective social network, the interest-based advertising can be displayed on all devices on which you are logged in or have been logged in.
借助以这种方式收集的数据,社交媒体门户网站的运营商可以创建存储您的偏好和兴趣的用户档案。通过这种方式,基于兴趣的广告可以在各自的社交媒体存在内部和外部显示给您。如果您拥有相应社交网络的帐户,则基于兴趣的广告可以在您登录或已登录的所有设备上显示。
Please also note that we cannot track all processing operations on the social media portals. Depending on the provider, further processing operations may therefore be carried out by the operators of the social media portals. For details, please refer to the terms of use and data protection provisions of the respective social media portals.
另请注意,我们无法在社交媒体门户网站上跟踪所有处理操作。因此,根据提供商的不同,进一步的处理操作可能由社交媒体门户网站的运营商执行。详情请参阅各社交媒体门户网站的使用条款和数据保护规定。
Legal basis: Our social media presences are intended to ensure the widest possible presence on the internet. This is a legitimate interest within the meaning of Art. 6 para. 1 f) GDPR. The analysis processes initiated by the social networks may be based on different legal bases, which must be specified by the operators of the social networks (e.g. consent within the meaning of Art. 6 para. 1 a) GDPR).
法律依据:我们在社交媒体上的存在旨在确保在互联网上尽可能广泛的存在。这是第6条第1款 1f) GDPR意义上的合法利益。社交网络发起的分析过程可能基于不同的法律依据,这些法律依据必须由社交网络运营商指定(例如,第6条第1款 a) GDPR所指的许可)。
Controller and assertion of rights:
控制器和权利断言:
If you visit one of our social media presences (e.g. Facebook), we are jointly responsible with the operator of the social media platform for the data processing operations triggered during this visit. You can assert your rights (information, rectification, erasure, restriction of processing, data portability and complaint) both against us and against the operator of the respective social media portal (e.g. Facebook).
如果您访问我们的社交媒体(例如Facebook),我们将与社交媒体平台运营商共同负责访问期间触发的数据处理操作。您可以向我们和相应社交媒体门户网站(例如Facebook)的运营商主张您的权利(信息、更正、删除、限制处理、数据可移植性和投诉)。
Please note that, despite the joint responsibility with the social media portal operators, we do not have full influence on the data processing operations of the social media portals. Our options depend largely on the company policy of the respective provider.
请注意,尽管我们与社交媒体门户网站运营商负有共同责任,但我们对社交媒体门户网站的数据处理操作没有完全的影响。我们的选择在很大程度上取决于各自提供商的公司策略。
Duration of data storage:
数据存储时长:
The data collected directly by us via the social media presence will be deleted from our systems as soon as the purpose for its storage no longer applies, you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Stored cookies remain on your end device until you delete them. Mandatory statutory provisions - in particular retention periods - remain unaffected.
我们通过社交媒体直接收集的数据将在其存储目的不再适用、您要求我们删除、撤销您对存储的同意或数据存储目的不再适用时从我们的系统中删除。存储的cookies会一直保存在您的终端设备上,直到您删除它们。强制性的法定规定——特别是保留期限——不受影响。
We have no influence on the storage period of your data that is stored by the operators of social networks for their own purposes. For details, please contact the operators of the social networks directly (e.g. in their privacy policies).
对于社交网络运营商出于自身目的而存储的您的数据,我们无法影响其存储期限。有关详细信息,请直接与社交网络运营商联系(例如在其隐私政策中)。
You can assert your rights to information, rectification, blocking, completion, erasure or restriction of processing or the exercise of your right to object to processing, as well as the right to data portability, at any time.
您可以随时维护您对信息、更正、阻止、完成、删除或限制处理的权利,或行使您反对处理的权利,以及数据可移植性的权利。
You can send us your requests for information, blocking, deletion and correction of your personal data as well as revocation of consents granted by e-mail to privacy@mm-software.com or by letter to the contact address given in the imprint.
您可以向我们发送您的信息请求、阻止、删除和更正您的个人数据以及撤销许可的请求,请发送电子邮件至privacy@mm-software.com或以信件的形式发送到印记中给出的联系地址。
You also have the right to contact the competent data protection supervisory authority in the event of complaints.
在投诉的情况下,您还有权联系主管数据保护监管机构。
If you have any further questions about the protection of your personal data, this privacy policy, declarations of consent given and the processing of your personal data or complaints about data protection, you can contact us at the following e-mail address: privacy@mm-software.com.
如果您对保护您的个人资料、本私隐政策、同意声明和处理您的个人资料有任何进一步的疑问,或对资料保护有任何投诉,您可以通过以下电子邮件地址与我们联系:privacy@mm-software.com。
This privacy policy is valid from the time of publication on the M&M Software GmbH website until revoked. Confirmation and acceptance of the data protection agreement is essential in order to use our offer.
本隐私政策自M&M Software GmbH网站发布之日起有效,直至被撤销。确认和接受数据保护协议对于使用我们的报价至关重要。
Please note that data protection regulations and the handling of data protection may change continuously and the contents of this data protection declaration may have to be adapted. Should this be the case, we will present changes in a transparent form for you. It is also advisable to keep yourself informed about changes to the legal provisions and the practices of our company.
请注意,数据保护法规和数据保护的处理可能会不断变化,本数据保护声明的内容可能需要进行调整。如果是这种情况,我们将以透明的形式为您呈现更改。同时,最好让自己随时了解法律规定和公司惯例的变化。